3D-Bee News

Based on our experience from 2D to 3D converters sale to the consumers, we have found that there is a varying degree of expectation from and tolerance of 3D among the consumers. Some consumers expect that for 3D to be appealing there must be significant amount negative parallax, while others want only positive parallax. Similarly, there is a varying degree of tolerance to depth volume. Some react negatively to large depth, as it causes visual strain for them, while others complain that there is hardly any depth in the scene, unless the depth is highly exaggerated.

To satisfy the varying preferences of the users, we have launched of our newest converter, the 3D-Bee™ Diamond. It offers six preset 3D-settings in addition to the ability of the user to change depth volume and screen position in the depth field on the fly to create greater depth and/or pop on any programming they desire, thus giving full control of the 3D effect to the user. We call this new generation of technology the Hornet Depth Engine™ as opposed to the first generation of converters, Honey Bee Engine™. This level of customization is unique in the industry on a real-time 3D converter consumer product, and sets the 3D-Bee Diamond apart from any converter on the marketplace, fully exemplifying the tag line of this 3D-Bee “3D Your Way”.

This technology has now also made available for the video conversion and broadcast industry through our Studio converter bundled with our new Diamondblade™ post production tool environment which offers I/O compatibility with the most popular industry 3D editing tools. Post production houses can now easily set depth and parallax information for key frames in a metadata file, and our Studio converter will playback the edited video with instant real-time 3D rendering with all the keyframe changes set by the 3D artist. At VEFXi™, we believe that auto-stereoscopic 3D will be very popluar and all 3D technology will ultimately migrate to auto-stereoscopic displays (ASD). Because of this, all our stereoscopic technologies are available for ASD also.

For example using our ASD converter with our Diamondblade post production system enables instant creation, editing, and playback of ASD content as well. We are the only real-time hardware-based 3D ASD converter provider in the industry who has a complete ASD content generation, distribution and display solution for multiple ASD screen manufacturers. We believe that our ASD solutions will become the platform of choice for all ASD manufacturers. In this paper, we will show how we created this extensive product offering where all the products are synergistic and offer the industries widest range of real-time 2D to 3D conversion solutions ranging from consumer, to professional systems, to post production for both 3D stereo and 3D ASD applications.